The Markets You Have Chosen to Serve in Four Western

question 62

Multiple Choice

The markets you have chosen to serve in four western states can be effectively reached and served.You would tell the marketing manager that these segments are ________.

• A)measurable
• B)accessible
• C)substantial
• D)actionable
• E)profitable

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Definitions:

Telecommuting

A work arrangement in which employees do not commute to a central place of work but instead use telecommunications technologies to work from remote locations, often their homes.

Alternative Work Arrangements

Employment setups that differ from the traditional 9-to-5, onsite job, including telecommuting, part-time work, flexible schedules, and freelance contracts.

Compressed Workweek

An alternative work schedule that allows an employee to work a full-time job in fewer than the traditional five days.

Job Shadowing

A career exploration activity where an individual learns about a job by walking through the work day as a shadow to a competent worker.