The Use of Commercial Marketing Concepts and Tools in Programs

question 88

Multiple Choice

The use of commercial marketing concepts and tools in programs designed to influence individuals' behavior to improve their well-being and that of their community is called ________ marketing.

• A)advocacy
• B)associative
• C)organizational
• D)social
• E)integrative

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Definitions:

Binding

in legal terms, refers to an agreement, contract, or decision that is legally enforceable and must be adhered to by the parties involved.

Declaratory Judgment Statutes

Laws that allow a court to make a declaration about the legal relationships and duties between parties before an actual dispute arises.

Legal Relief

Assistance or redress provided to an aggrieved party through the courts, including monetary or injunctive relief.

Uniform Acts

Model statutes drafted by private bodies of lawyers and scholars.