Examlex
A brand is a name,term,sign,symbol,or design,or a combination of these,that identifies the maker or seller of a product or service.
McClelland's Model
A psychological theory of motivation that asserts people are motivated by three primary needs: achievement, affiliation, and power.
Personal Relationships
Interpersonal connections formed between individuals based on shared interests, emotions, and other social commitments.
Esteem Needs
A higher-level requirement in Maslow's hierarchy of needs that includes the desire for respect, status, recognition, and self-esteem.
Maslow's Hierarchy
A theory in psychology proposing that people are motivated by five basic categories of needs: physiological, safety, love/belonging, esteem, and self-actualization, prioritized hierarchically.
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