One Commonly Used Basis for Market Segmentation Is the Discovery

question 7

True/False

One commonly used basis for market segmentation is the discovery of(1)statistically significant, (2)meaningful, (3)stable,and(4)actionable differences.

---

Definitions:

Money Wages

The current dollar amount of a person’s wages.

Consumer Price Index

The most important measure of inflation. This tells us the percentage rise in the price level since the base year, which is set at 100; represented by CPI.

Effective Minimum Wage

The lowest wage that an employer can legally pay an employee, adjusted for factors such as living costs and inflation.

Equilibrium Level

The state in an economy or market where supply equals demand, and there is no inherent force to change the price or quantity.