One of the Most Important Emerging Trends for Client-Side Marketing

question 6

Multiple Choice

One of the most important emerging trends for client-side marketing research departments is:

• A)Specialized internal research teams.
• B)Increasing use of specialized research agencies.
• C)Informal departments organized around specific product.
• D)Increasing use of do-it-yourself research.

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Definitions:

Economies Of Scale

The cost advantage achieved by businesses when production becomes efficient, leading to a lower cost per unit as output increases.

Virtual Companies

Companies that rely on a variety of supplier relationships to provide services on demand. Also known as hollow corporations or network companies.

Few Suppliers

Refers to a market situation where only a limited number of vendors provide a certain product or service, potentially leading to less competition and higher prices.

JIT Systems

Inventory management systems that seek to minimize inventory levels by scheduling material arrivals only when they are needed in the manufacturing process.