A Marketing Researcher Would Use What Type of Research to Find

question 80

Multiple Choice

A marketing researcher would use what type of research to find out how many customers there are,what brands they buy and in what quantities,which advertisements they recall,what are their attitudes toward the company,and who is the competition?

• A)Descriptive research
• B)Exploratory research
• C)Causal research
• D)Case study analysis

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Definitions:

Write-It-Once System

A type of computer storage system in which data, once written, cannot be modified or erased, ensuring data integrity.

Pegboard

A tool used in accounting and administrative systems to track financial transactions and appointments.

Accounting

The process of communicating the income and expenses of a business and its financial health.

Financial Health

The state of one's personal monetary affairs, including the ability to manage expenses, save for the future, and handle emergencies.