Social Media Have a Number of Strengths as a Source

question 5

Multiple Choice

Social media have a number of strengths as a source of marketing research data.Which of the following is NOT considered one of those strengths?

• A)Fast,immediate,up-to-date feedback from consumers
• B)Relatively inexpensive to access data
• C)Little or no expertise is needed to organize and analyze data
• D)Unprompted,unfiltered,and authentic voice of the consumer

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Definitions:

Cell Phones

Portable electronic devices used for mobile communication, including voice calls, text messaging, and internet access.

MP3 Players

Electronic devices designed to play digital audio files in MP3 format, allowing for portable music playback.

Circuit Boards

Are the electronic platforms that physically support and electrically connect the components of electronic devices.

Supply

The total amount of a product or service that is available to consumers at a given price level.