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Marketing Research Relies Heavily on Measurement

question 74

Essay

Marketing research relies heavily on measurement.Define measurement.Discuss the difference between objective measurement and subject measurement and an example of each type.


Definitions:

Continue

To proceed with an action or process without interruption.

Suffix

A morpheme added at the end of a word to alter its meaning or form a new word, typically indicating grammatical features like tense, case, voice, aspect, person, number, gender, and mood.

File

A collection of data or information that has a name, called a filename, and is stored on a computer or similar device.

Suffix

A morpheme that is attached to the end of a word to create a derivative or alter its grammatical role.

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