When a Researcher Is Attempting to Measure Attitudes,opinions,evaluations,beliefs,impressions,perceptions,feelings,and Intentions on a Continuum,the

question 23

Multiple Choice

When a researcher is attempting to measure attitudes,opinions,evaluations,beliefs,impressions,perceptions,feelings,and intentions on a continuum,the researcher is using a type of:

• A)ratio scale.
• B)interval scale.
• C)ordinal scale.
• D)nominal scale.

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Definitions:

Social Media Crisis

A critical situation or emergency that arises on social media platforms, potentially damaging to an individual's or organization's reputation.

Trending Hashtag

A keyword or phrase popular on social media at a certain time, marked by the hash symbol (#), and used to draw attention to content on a specific topic.

Equifax

A global data, analytics, and technology company known for providing credit reporting and other financial services.

Advocates

Individuals who support and promote a brand or cause, often sharing their positive experiences with others.