You are considering the following two mutually exclusive projects with the following cash flows. Both projects will be depreciated using straight-line depreciation to a zero book value over the life
Of the project. Neither project has any salvage value. 
You should accept Project _____ because its net present value exceeds that of the other project by
_____.
Definitions:
Customer Benefit Plan
A strategic outline developed by a salesperson to demonstrate how a product or service will meet the specific needs of a customer, resulting in benefits to them.
Business Proposition
An offer or proposal made by a company to a potential customer or partner that outlines the benefits and costs of a business arrangement.
Value Analysis
A methodical approach to examining the functions of goods or services with the purpose of achieving the desired quality at the lowest cost.
Marketing Plan
A comprehensive document or strategy that outlines a company's advertising and marketing efforts for a specific period.
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