You are considering the following two mutually exclusive projects with the following cash flows. Both projects will be depreciated using straight-line depreciation to a zero book value over the life
Of the project. Neither project has any salvage value. 
You should _____ Project A and _____ Project B based on the payback period of each project.
Definitions:
Competitive Advantage
Refers to a situation or factor that gives a business an advantageous or dominant position over its rivals in the market.
Durable Products
Goods that are intended to last for a significant period of time without deteriorating quickly.
Sophisticated
Characterized by a high level of complexity, refinement, or development, often resulting from extensive experience or knowledge.
Product Innovation
The process of creating new products or significantly improving existing ones, often to meet new customer needs or market demands.
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