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Since debt is typically a cheaper source of financing than is equity, why don't firms use as close to
100% debt financing as possible?
Marketing Professionals
Individuals specializing in the promotion and selling of products or services, including market research and advertising to attract potential customers.
Conceptual Skills
Ability to see the organization as a unified whole and to understand how each part interacts with others.
Long-range Plans
are strategic plans that outline an organization's goals, strategies, and actions for a period typically extending beyond five years.
Top-level Managers
Senior executives within an organization who are responsible for making long-term strategic decisions and ensuring the overall success and direction of the company.
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