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Which of a and B Has the Least Total Risk

question 31

Multiple Choice

Which of A and B has the least total risk? The least systematic risk?


Definitions:

Organizational Markets

Organizational markets involve the sale of goods and services between businesses or entities, as opposed to consumer markets which target individual consumers.

Prospects

Potential customers or clients who have expressed interest in a company's products or services or are deemed likely to do so.

Frequency Marketing

A marketing strategy that rewards customers for frequent purchases or engagements with a brand, encouraging loyalty.

Usage Rate

The frequency at which a consumer uses a product or service, often influencing marketing strategies and segmentation.

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