Examlex
Provide a definition for the term sensitivity analysis.
Consumer's Perspective
Refers to the outlook or perception of a product, service, or brand from the viewpoint of the consumer, which influences their purchasing behavior.
Primary Packaging
Refers to the material that first envelopes the product and holds it, serving both to contain and protect the product and to present information to the consumer.
Secondary Packaging
The additional layer of packaging used to group primary packages for handling, shipping, and displaying products more effectively.
Private-label Brands
Private-label Brands are products that are manufactured by one company but branded and sold under another company's brand, often seen in supermarket own-brand products.
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