The Delta Mare Co

question 357

Multiple Choice

The Delta Mare Co. has received requests from each of the departments within the company for capital investment funds for next year. The management of Delta Mare decides to allocate the
Available funds based on the net present value (NPV) of each proposal starting with the highest
NPV first. Management is following a practice known as _____ rationing.

• A) net present value
• B) rate of return
• C) capital improvement
• D) soft
• E) hard

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Definitions:

Conditioned Stimulus

A previously neutral stimulus that, after association with an unconditioned stimulus, elicits a conditioned response.

Behaviorist Perspective

A theory in psychology that focuses on observable behaviors rather than on internal mental processes, emphasizing the role of environment and experience in shaping behavior.

Neutral Stimulus

A stimulus that initially produces no specific response other than focusing attention, until it is associated with an unconditioned stimulus.

Unconditioned Stimulus

In classical conditioning, a stimulus that unconditionally—naturally and automatically—triggers a response without any learning needed.