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A firm's capital structure is defined:
Cause Promotions
When an organization provides or donates money to support or increase awareness and concern for a cause or charity.
Corporate Philanthropy
Direct contribution to a charity or cause.
Cause-Related Marketing
A marketing strategy where businesses partner with non-profit organizations to promote a social cause or charity, often to enhance their brand's image while contributing to a good cause.
Cause Promotions
Marketing efforts undertaken to support a social cause or to advocate for a public issue.
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