Linda Runs a Small Café

question 23

Multiple Choice

Linda runs a small café. At the end of the day, she recycles all paper and plastic. In the context of consumer behavior, this is an example of _____.

• A) preattentive processing
• B) purchase behavior
• C) zapping
• D) disposition behavior
• E) zipping

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Definitions:

Gut-level Intuitions

Immediate feelings or responses that do not arise from conscious reasoning or logical inference.

Runaway Trolley

A thought experiment in ethics involving a moral dilemma about whether to take action that would result in the death of one person to save a larger group of people.

Parent-child Conflict

Refers to disagreements and confrontations between parents and children, often stemming from differences in opinions, desires, or values.

Transition to Adolescence

The period in a person's life where they move from childhood through puberty to reach physical and psychological maturity.