Which of the Following Statements Is True of Cognitive Responses

question 71

Multiple Choice

Which of the following statements is true of cognitive responses?

• A) Cognitive responses are generally more influential than affective responses.
• B) Source derogations result in a favorable initial attitude or resistance to attitude change.
• C) Consumers exert little effort in responding to a direct marketing message.
• D) Consumers form attitudes based on their cognitive responses.
• E) Source derogations are thoughts that express agreement with the message.

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Definitions:

Tectonics

The study of the structure and motion of the Earth's crust and its large-scale processes and features.

Structural Features

The various physical shapes, formations, or attributes that make up an area or object, especially relating to geology.

Volcanic Eruptions

Explosive events where magma, ash, and gases are expelled from a volcano.

Materials

Substances or components with specific physical and chemical properties, used in the construction or manufacturing of objects.