Which of the Following Statements Is True of Direct Comparative

question 44

Multiple Choice

Which of the following statements is true of direct comparative messages?

• A) Direct comparative messages are effective in generating attention and brand awareness.​
• B) Direct comparative messages are used when an offering has a feature that is similar to that of a competitor's.
• C) Direct comparative messages are messages in which an offering is compared with those of unnamed competitors.
• D) Direct comparative messages have high credibility compared with other forms of messages.
• E) Direct comparative messages are the most common type of comparative messages.

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Definitions:

Health Status

An individual or population’s overall level of health, considering various aspects such as physical, mental, and social well-being.

Less Stress

Experiencing a reduced level of physical or emotional tension or strain.

Symptoms

Signs or indications of a condition, disease, or change in the body’s normal functioning.

Unintentional Injuries

Injuries that are not inflicted by deliberate means, including accidents, falls, and mishaps.