When Consumers Believe a Statement Simply Because It Has Been

question 12

Multiple Choice

When consumers believe a statement simply because it has been repeated a number of times, it is referred to as _____.

• A) body feedback
• B) the truth effect
• C) a peripheral cue
• D) an emotional appeal
• E) the frequency heuristic

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Definitions:

Self-Regulation

The process by which individuals control their thoughts, emotions, and behaviors to achieve long-term goals.

Willpower Exercises

Practices designed to strengthen one's ability to resist short-term temptations in order to meet long-term goals.

Willpower Resources

The mental energy or strength used to exert self-control or make choices aligned with personal goals and values.

Habit Of Eating

Regular patterns or behaviors related to how, when, or what we eat.