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Maureen hates shopping for clothes and is easily confused if provided with plenty of choices. She has an upcoming office party for which she needs to purchase a dress. The night before the party, she reluctantly goes to a nearby mall to buy a dress that would be apt for the occasion. Which of the following consumer tendencies is illustrated by Maureen in this scenario?
In-group Homogeneity
The perception that members of one's own group are more similar to each other than to those of out-groups, often leading to stereotyping.
Variability
The extent to which data points in a statistical distribution or set differ from each other and from their average value.
Out-group
A group to which an individual does not belong, often perceived as fundamentally different or in opposition to the in-group.
Collectivistic Cultures
Cultures that prioritize the needs and goals of the group over individual desires or accomplishments, emphasizing community, cooperation, and social harmony.
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