Briefly Explain How Marketers Are Benefitted When Consumers Switch from a Compensatory

question 15

Short Answer

Briefly explain how marketers are benefitted when consumers switch from a compensatory strategy to a noncompensatory strategy.

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Definitions:

Synapses

The junctions through which neurons send and receive signals from each other or to and from other types of cells.

Dendrites

Branch-like extensions of neurons that receive signals from other nerve cells and transmit them to the cell body.

Strong Stimulus

A powerful environmental input that has the potential to provoke a significant response.

Action Potential

A sudden change in electrical charge across a neuron's membrane, allowing it to transmit a nerve impulse.