"The Distribution of the Possible Outcomes from a Random Process

question 6

Multiple Choice

"The distribution of the possible outcomes from a random process where there are two possible events (event p and event q) so that the probability of one or other occurring is 1 (and the probability of p occurring is 1 minus the probability of q occurring, i.e.p = 1 − q) .An example would be the process of tossing an unbiased coin, where the probability of getting heads is .5 and the probability of getting tails is .5." What is this a glossary definition of?

• A)The binomial distribution.
• B)The pq distribution.
• C)The paired quotient distribution.
• D)The uniform distribution.
• E)The probability distribution.

Describe the ROPES process in PR and recognize the critical steps throughout a PR campaign.

Understand the usage, advantages, and disadvantages of surveys in PR research.

Differentiate among commonsense theories, working theories, and scholarly theories.

Explain the benefits of using digital analytics in the research phase of a PR campaign.