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In Wilson and Nesbitt's Experiment, Shoppers Were Asked to Examine

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In Wilson and Nesbitt's experiment, shoppers were asked to examine four pairs of silk stockings hanging on a rack, choose the highest quality pair, and explain their choice.Although the serial position of the stockings on the rack strongly influenced the shopper's choices, no shopper gave serial position as a subjective reason for his or her choice.Thus, the results of this experiment indicated that much of our thinking, like the shoppers, actually takes place in the part of the mind of which we are subjectively unaware and that is not open to our introspection.This part of the mind is referred to as the


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