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When Trying to Change a Bad Habit, If a Person

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When trying to change a bad habit, if a person were to finally discover what is reinforcing an unwanted response and then remove, avoid, or delay the reinforcement, we would say this person has utilized the technique known as


Definitions:

Nonpersonal Selling

A promotional method using advertising, sales promotions, and other mass-market approaches to sell products, as opposed to direct, face-to-face sales.

Direct Marketing

A strategy involving direct communication with individual consumers to obtain an immediate response and cultivate lasting customer relationships.

Differentiate Products

The strategy of making a product stand out from its competitors by emphasizing its unique features or benefits.

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