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In men, the unconscious, idealized image of women based, in part, on real experiences with women and the experiences men have had with women throughout history is called the
Counterconditioning
A behavioral therapy technique that involves teaching the subject to associate a positive response with a stimulus that previously elicited a negative response.
Reciprocal Inhibition
Wolpe’s term for the idea that only one emotional state can be experienced at a time.
Sensory Disinhibition
The reduction of inhibitory signals in the nervous system, leading to an increase in sensory experiences.
Sensory Preconditioning
The initial pairing of two stimuli, which will enable one of the stimuli (CS2) to elicit the conditioned response (CR) without being paired with an unconditioned stimulus (UCS) if the other stimulus (CS1) is paired with UCS.
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