If You Wish to Use Covert Sensitization, You Would NOT

question 693

Multiple Choice

If you wish to use covert sensitization, you would NOT do which of the following?

• A) On each of six 3-by-5 cards write a brief description of a disturbing or disgusting scene related to the habit you wish to control.
• B) Arrange the cards in an order from most to least bothersome to you.
• C) Choose something you frequently do each day and use it as a cue to vividly picture the scene on the top card for 30 seconds.
• D) Rotate the cards at each stimulus control point and make new cards each week.

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Definitions:

Administered Vertical Marketing System

A coordinated marketing strategy where a dominant member of a distribution channel wields its power to organize, manage, and motivate other members in the channel to ensure a cohesive and efficient marketing effort.

Contractual Vertical Marketing System

A formal agreement among members at different levels of the distribution channel to work together in order to more efficiently reach the consumer.

Service-Sponsored Franchise System

A franchise model where the franchisor provides extensive services to the franchisee, such as training and marketing support.