We Tend to Emphasize Positive Aspects of What We Choose

question 8

Multiple Choice

We tend to emphasize positive aspects of what we choose, while downgrading other alternatives in order to minimize

• A)our cognitive dissonance.
• B)the fundamental attribution error.
• C)our tendency for groupthink.
• D)our self-handicapping attitude.

---

Definitions:

Trust

The firm belief in the reliability, truth, or ability of someone or something.

Confidence

The belief in one's own abilities or qualities, including the certainty of acting with competence.

Market segment

A subset of a market made up of consumers or organizations that have similar characteristics and needs, targeted with specific marketing strategies.

Print media

Traditional forms of mass communication that disseminate information through printed materials such as books, newspapers, and magazines.