A Situational Factor That Affects People's Buying Behavior Is the Consumer's

question 72

Multiple Choice

A situational factor that affects people's buying behavior is the consumer's _____.

• A)social class
• B)perception
• C)time situation
• D)self-concept
• E)gender

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Definitions:

Attractiveness

A quality that appeals to the senses or emotions, making something or someone appealing or desirable.

Sexual Orientation

A person's pattern of emotional, romantic, or sexual attraction to others, categorized by the gender(s) to which one is attracted.

Attractiveness

The quality of being pleasing or appealing to the senses.

Positive Traits

Inherent characteristics or qualities that are viewed favorably and contribute to an individual’s overall personality and behavior.