Behavioral Segmentation May Answer the Question,"How Do Our Customers Use

question 81

True/False

Behavioral segmentation may answer the question,"How do our customers use our product?"

---

Definitions:

Panic Disorder

Recurrent attacks of overwhelming anxiety that usually occur suddenly and unexpectedly.

Compulsion

The psychological need to perform certain behaviors repeatedly or according to certain rules, often against one’s own wishes.

Obsession

A persistent, intrusive, and unwanted thought, urge, or image that causes significant anxiety or distress.

Behavior

Any overt (observable) response or activity by an organism.