Modifying the Target Market Helps a Company Attract Different Customers

question 56

Multiple Choice

Modifying the target market helps a company attract different customers by:

• A)changing the packaging.
• B)sticking with the same customer.
• C)standardizing the product.
• D)finding new uses for a product.
• E)modifying the product quality.

---

Definitions:

Per Capita GDP

A measure that expresses a country's Gross Domestic Product divided by its total population, indicating the average economic output per person.

Population

The total number of people living in a specific area or country at a certain time.

Real GDP

Gross Domestic Product adjusted for inflation, measuring the value of all goods and services produced within a country in a given year, reflecting the actual purchasing power.

Inflation

The uplift in the aggregate price level for goods and services, reducing the efficacy of buying power.