A Unique Selling Proposition Is

question 71

Multiple Choice

A unique selling proposition is:

• A)a specific benefit consumers will remember.
• B)a brand name.
• C)a repositioning technique.
• D)a discounted price.
• E)an alternative sales method.

Identify and differentiate between major ethical theories, including outcome-based approaches.

Appraise the importance and impact of ethical considerations in business environments.

Understand the fundamentals and limitations of the Vroom-Jago leadership model.

Recognize different types of leadership power and their applications.

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Definitions:

Obligations

Duties or responsibilities imposed legally or socially, requiring a person or entity to act or refrain from acting in a certain manner.

Compounded Monthly

Interest on a loan or investment calculated each month and added to the balance, so future interest accrues on a larger total.

Savings

Money set aside for future use rather than spending immediately.

Lump Sum

A single payment made at a particular time, as opposed to several smaller payments.