A(n)_____ Is a Forecast Based on Estimates of Sales in a Given

question 68

Multiple Choice

A(n) _____ is a forecast based on estimates of sales in a given time period gathered from all of a firm's salespeople.

• A)sales force composite
• B)executive opinion
• C)customer and channel survey
• D)expert opinion
• E)time series technique

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Definitions:

Semantic Memory

A type of long-term memory involving the capacity to recall words, concepts, or numbers, which is essential for the use and understanding of language.

Serial-Position Effect

A phenomenon in memory studies where items at the beginning and end of a list are remembered more easily than those in the middle.

Procedural Memory

A type of long-term memory that involves the unconscious memory of how to perform different actions and skills.

Frontal Lobe

The frontal lobe is a part of the brain located at the front of each cerebral hemisphere, responsible for voluntary movement, expressive language, and managing higher level executive functions.