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You Can Become Classically Conditioned So That a Specific Time

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You can become classically conditioned so that a specific time ofthe day-for example, 11:30 AM-becomes a conditioned stimulus (CS) that triggers internal bodily changes (the conditioned response) that increase your feelings of hunger and desire to eat.


Definitions:

Contribution Margin

The amount by which sales revenue exceeds variable costs, helpful in determining the profitability of individual products or services.

Fixed Costs

Expenses that do not change in total despite fluctuations in production or sales levels, such as rent, salaries, and insurance premiums.

Break-Even Point

The point at which total costs and total revenue are equal, resulting in no net loss or gain, and where the business is essentially covering all its costs.

Contribution Margin Ratio

A measure of a company's ability to cover variable costs with sales, calculated as (Sales - Variable Costs)/Sales.

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