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From the Third Floor, You Look Down at the Sidewalk

question 114

Multiple Choice

From the third floor, you look down at the sidewalk crowded with students walking between buildings. Because of the law of _____, you perceive the students walking in each direction on the sidewalk as separate units.


Definitions:

Denial Category

A classification in crisis communication used when an organization denies responsibility for an incident or issue.

Benoit's Theory

A communication theory developed by William L. Benoit focusing on image restoration strategies organizations use to mitigate the impact of negative public incidents.

Lacks Credibility

A condition or situation in which an individual or source is not perceived as trustworthy or believable.

Coombs' Model

A crisis communication framework developed by Timothy Coombs to help organizations effectively respond to and manage crises.

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