In Trying to Make Sense Out of the Unusual Experimental

question 52

Multiple Choice

In trying to make sense out of the unusual experimental results, Dr. Kling and Dr. Hunger carefully reviewed a video tape of the experimental assistant interacting with the research participants. "Look at that!" said Dr. Hunger as she pointed at the screen. "He's smiling as he hands the fake vitamins to the participants in the placebo control group, but he didn't smile when he handed the real vitamins to the participants in the experimental group." "Well," said Dr. Kling, shaking his head, "It looks like we'll have to invalidate the experiment because the:

• A) experimental assistant was displaying demand characteristics."
• B) requirement of random assignment has been violated."
• C) research assistant changed the study from a single-blind study to a double-blind study."
• D) research assistant forgot to debrief the participants before handing out the vitamins."

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Product Price

The financial cost of obtaining a product or service.

Marginal Revenue Product

The supplementary income realized by the application of one more unit of a resource, like labor or capital.

Labor

The engagement of human physical strength and intellectual power in producing goods and offering services.

Additional Revenue

The increase in total revenue that results from selling an additional unit of a product or service.