Examlex
Which one of the following statements is TRUE?
Production-oriented
describes an approach focused on the efficiency of producing goods, often at the expense of customer needs and preferences.
Sales-oriented
Focused primarily on achieving sales targets, often through aggressive marketing and promotional strategies, without necessarily prioritizing customer needs.
Market-oriented
A business approach that prioritizes the needs and wants of customers in the creation and selling of products or services.
Relational Orientation
An approach in business and marketing that emphasizes building long-term relationships with customers, focusing on customer satisfaction, loyalty, and engagement.
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