____________________ Power Refers to the Ability to Obtain Compliance by Manipulating

question 58

Multiple Choice

____________________ power refers to the ability to obtain compliance by manipulating symbolic rewards.

• A) ​Normative
• B) ​Remunerative
• C) ​Coercive
• D) ​Subjective

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Definitions:

Public Relations

The strategic communication process that builds mutually beneficial relationships between organizations and their publics.

Adverse Publicity

Negative media coverage or public attention that can potentially harm an organization's reputation or financial standing.

Advocacy

The act of publicly supporting or recommending a particular cause or policy.

Lorillard Tobacco Co.

An American tobacco company known historically for producing cigarettes and other tobacco products.