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Explain How the Concepts of Competitive Inertia and Strategic Dissonance

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Essay

Explain how the concepts of competitive inertia and strategic dissonance are related to the strategy-making process. Explain the importance of gathering input regarding strategic plans from multiple levels of management.


Definitions:

Immediate Reinforcement

The prompt provision of a reward or punishment following a behavior, aimed at influencing future behaviors.

Reinforcer

Anything that strengthens or increases the likelihood of a specific response or behavior by providing a consequence an individual finds rewarding.

Desired Behavior

Specific actions or reactions that are sought after in a particular context, often related to achieving certain goals or standards.

Primary Reinforcer

A stimulus that satisfies a basic biological need and is inherently reinforcing, without the need for learning or association.

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