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​Briefly Describe the BCG Matrix and How It Is Used

question 88

Essay

​Briefly describe the BCG Matrix and how it is used. Include in your description the types of recommendations that result from use of the BCG Matrix.


Definitions:

Due Diligence

The comprehensive investigation or exercise of care that a reasonable business or person is expected to take before entering into an agreement or contract.

Self-Regulatory Body

An organization created by a profession or industry to regulate its own members' conduct without external control.

Customer Disputes

Conflicts between a business and its customers typically over product or service quality, charges, or contractual obligations.

Better Business Bureau

A non-profit organization focused on enhancing marketplace trust by setting standards for ethical business behavior and monitoring compliance among its members.

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