Customer Loyalty Programs, Such as Frequent Flier Programs, Tend to Lead

question 39

Multiple Choice

Customer loyalty programs, such as frequent flier programs, tend to lead to:

• A) more competition and lower prices.
• B) more competition and higher prices.
• C) less competition and lower prices.
• D) less competition and higher prices.

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Definitions:

Comprehensive Plan

A detailed document that describes the long-term planning goals and objectives of a community, including land use, housing, transportation, and community resources.