When the Three Major Television Networks Began to Face Competition

question 14

Multiple Choice

When the three major television networks began to face competition from cable news in the 1980s, they responded by

• A) reducing coverage of hard news and increasing coverage of scandals, horserace journalism, and controversial sound bites.
• B) increasing the amount of hard news they covered to differentiate themselves from their less serious competitors.
• C) seeking out more funding from government sources and less advertising dollars from major corporations.
• D) moving more of their operations to the Internet.

---

Definitions:

Search Approach

A method or strategy used to locate information or find solutions to problems.

Identifying Opportunities

The process of recognizing and analyzing potential avenues for growth, innovation, or competitive advantage in a market.

Common Form

A standard format or structure used across different contexts to ensure uniformity and ease of understanding.

Idea Generation

The creative process of generating innovative ideas or solutions through brainstorming, research, and exploring various possibilities.