Examlex
According to the specific factors trade theory:
Strategy
A plan of action or policy designed to achieve a major or overall aim.
CEO
Chief Executive Officer, the highest-ranking executive in a company, responsible for major corporate decisions and overall management.
Corporate Level
Pertains to the highest strategic tier in an organization, involving decisions that affect the company as a whole.
CMO
Stands for Chief Marketing Officer, a senior executive responsible for overseeing the development and execution of strategies to promote a company's brand and products.
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