Examlex
A target audience will be less likely to relate to a brand if the brand does not speak in the language and tone of the audience.
Values
Core beliefs or principles that guide an individual's behavior and decision-making, reflecting what is important in their life.
Career Paths
The progression or sequence of occupations and roles that an individual undertakes throughout their working life.
Women of Color
A term used to describe female individuals of non-white racial or ethnic backgrounds, often highlighting their unique experiences and challenges.
Workplace Strains
The stresses and pressures experienced by individuals in their job environments, including workload, interpersonal conflicts, and job security concerns.
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