Why Should You Stick to a Specific Topic or Focus

question 10

Multiple Choice

Why should you stick to a specific topic or focus when determining the content for a podcast?

• A) It is easier for listeners to locate podcasts in the iTunes store.
• B) Being too general means the podcast will compete with radio.
• C) Targeting a specific audience means it will likely have more appeal to that segment
• D) It sounds more professional.
• E) It is better for search engine optimization.

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Definitions:

Group Health Insurance

A health insurance plan that provides coverage to a group of members, usually employees of a company or members of an organization, often resulting in reduced cost for participants.

Insurers

Companies that provide insurance, offering financial compensation to policyholders in the case of specific losses or damages, in exchange for premiums.

Healthy People

Individuals or populations that possess a state of complete physical, mental, and social well-being, not merely the absence of disease or infirmity.

Lemons Problem

A term in economics used to describe the issue of quality uncertainty in a market where sellers have more information about the product quality than buyers, leading to adverse selection.