The First Step in Tracking Social Media Is to Select

question 20

True/False

The first step in tracking social media is to select those social platforms where the target audience participates.

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Definitions:

Change Blindness

A phenomenon where a person does not notice some significant change in the visual field, indicating limitations in attention and perception.

Inattentional Blindness

a psychological lack of attention that is not associated with any vision defects or deficits, where an individual fails to perceive an unexpected stimulus that is in plain sight.

Parallel Processing

Parallel processing in psychology refers to the ability of the brain to simultaneously process incoming stimuli of differing quality, a key component of most cognitive processes.

Activation-Synthesis Theory

A hypothesis on dream formation, suggesting that dreams result from the brain's attempt to make sense of neural activity that occurs during sleep.