Examlex
How does a financial statement audit affect a bank manager's decisions in providing loans to a corporate client?
Primary Data
Marketing data that a business collects for its own specific purposes.
Marketing Research
The process of gathering, analyzing, and interpreting information about a market, including data on target markets or customers, to enhance decision-making.
Market Analysis
The assessment of a given market to understand its size, trends, growth potential, and competitive landscape, often used to inform business strategies and decisions.
Qualitative Data
Information that cannot be measured with numbers, often related to descriptions, qualities, or opinions.
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