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Describe two types of pitfalls associated with risk assessment.
Competitive Strategy
A long-term plan of action designed to give a company a competitive advantage over its rivals.
External Environment
All external forces that can affect an organization's performance, including economic, technological, socio-cultural, and political/legal factors.
Leadership
The act of guiding or influencing others towards achieving a common goal through direction, motivation, and encouragement.
Executive Teams
Groups of high-ranking officers and leaders within an organization who make strategic decisions.
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