In Response to the Need to Develop Greater and Greater

question 92

Multiple Choice

In response to the need to develop greater and greater mass markets for their products, American business in the 1920s relied especially on the new techniques of

• A) developing a large range of product variation.
• B) price competition.
• C) direct selling through catalogs and door-to-door solicitation.
• D) consumer advertising.
• E) government-backed guarantees of product performance.

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