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The Morrill Act of 1862

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The Morrill Act of 1862


Definitions:

Product Advantage

Product advantage refers to the unique benefits or value that a product offers over its competitors, making it more appealing to customers.

Segmentation Variable

Criteria or characteristics used to divide a market into distinct subsets, which can then be targeted by marketing strategies.

Instant Rice

Precooked rice that has been dehydrated so that it cooks more rapidly than regular rice.

Product Feature

An attribute or functionality of a product that contributes to its desirability or usability.

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